Client Stories
Unit9 - AI assisted movie production
Unit9 - AI assisted movie production
UNIT9 - A global, award-winning, multidisciplinary production company, specializing in creating innovative content using bleeding-edge technology. 2019 Production Company of the Year by AdAge, 2020 Tech Company Of The Year by campaign.
AI-supported advertisement creation, aiming to mimic various aspects of a certain director's style. Numlabs' task was to analyze his filmography and provide guidelines for the human writers, detect anomalies in the created script and assist previsualization by predicting camera parameters.
Consulting, comments & discussions, development of validation methods and validating the
data provided by
the data extraction team.
A sizable & complete guidebook describing and drawing connections between fragments of
filmography,
taking into account diverse data, like camera's behavior, character emotions, dialogue rhythm,
props and
clustering them together into meaningful groups.
Realtime NLP script analysis for instant feedback during the scriptwriting phase: it flags
phrases uncommon
for the Director's work and suggests semantically similar corrections that were actually present
in the original
work.
A previsualization assistance tool that cuts the provided script into shots and gives a draft of
per-shot camera
parameters (long shot/close up, camera target, etc.) based on a model of the director's visual
style.
Industry:
Advertising, Film
Size:
200 employees
Location:
London, UK
Numlabs have joined our project at a relatively early stage and have proven to be a professional
and trustworthy
partner until the end. Despite the challenging nature of the task, they managed to communicate each
challenge
and collaboratively work on solutions with the wider team. We will certainly work together again.
-- Maciej Zasada, Technical Director, UNIT9
